War - no obstacle: sales of premium cars in Ukraine have almost doubled

The proportion of premium models in the Ukrainian car market in 2023 increased to 20%. German brands are in greatest demand. In Ukraine, in 2023, demand for expensive premium cars increased sharply. Of the 61. 6 thousand new cars sold, 13 292 belong to the premium segment. Auto-Consulting information and analytical group reports. Compared to 2022 (then 7011 expensive cars were sold), premium car sales in Ukraine increased by 89. 59%. Their share in the market reached 20%.

Among the reasons for this growth are delayed demand, as well as uncertainty about tomorrow and investment in expensive cars. The average cost of premium cars in Ukraine for 2023 is 65 810 euros. For comparison, the average price of a new car in general was almost twice as lower - 33 108 euros. It is also noted that last year Ukrainians purchased 38 high -class vehicles worth 400,000 euros or more. The leader in the segment is the BMW C 4263 brand.