Father, commander, collector. What image is Putin prepared in the elections and what are the problems in this

Putin goes to the future election of President in the image of the king, says analyst Igar Tyshkevich. The Kremlin propaganda is already beginning to spin this model - but in it, along with attractiveness to the Russians, there are also weaknesses. In 2024, the Russians will elect Putin by President. Or king that is more appropriate. It is under the format of the "king" that the outline of the election campaign in the Russian Federation is created.

At first glance, Putin is afraid of nothing - sociology draws good figures of "folk support". Moreover, the population associates its future with one person. Or a successor to which this person will point. The same sociology demonstrates the main fear of the Russians - the absence of the "heir to the throne". Ideal for Putin? Yes, but not quite. As it happened in Russian history, a ruler who has suggested weakness, or suffered a military or military-political defeat, easily loses power.

Accordingly, the task of the Kremlin propaganda for the coming months is reduced to several main areas. The issues of foreign policy, by the way, propagandists are very careful. The main thesis structure remains unchanged - "the war of the event against the Russian Federation of Ukraine". Therefore, the theme of "Western threat" is actively illuminated, up to the intervention in the election. But the level of "foreign policy success" is not too focused - because the war is still ongoing.

The concept of "king" is good in Russia in that the population understands whom to obey, whom to obey. And the possible negative, from personal issues, ending with failures in domestic politics, is invested in the old format of the release of the couple "King of good-gods are bad". Where do you make a public whisper boyars (or just kill) - and the people receive a portion of "justice".

By the way, the same system is scaled to the level of regions, where the governor is a "sovereign man", a "minister", and the local elites are "bad boyars". This format, among other things, creates a fuse from powerful separatist movements, since the culprits of "all troubles" exhibit just those who could act as an organizing force of confrontation with the center- local business and political groups. But the concept of the king has danger.

If the king demonstrates weakness, especially if this weakness finds obvious confirmation - the king is demolished. And choose (appoint, in the case of palace coups) a new one. The weakness of the king is, in particular, electoral results. That is, the number of citizens of the Russian Federation, who by their votes demonstrated the dedication to the ruler. Therefore, for the Kremlin, less than 70% is extremely risky. With this we approach the topic of calls. The political field has been prepared.

It is, of course, to thin out. Putin's elections still need a "victory" on the front - because the Armed Forces of the Russian Federation "on their own" have not demonstrated successes for a long time. Therefore, there are storms of Ukrainian positions. But there may be a surprise. And what if instead of the victory of the Russian Federation gets a good slap? Not necessarily on the front. Let's look at the Black Sea Federation, the Crimean Bridge or targets inside the Russian Federation.